The TV advert featured an individual flicking through holiday-related web pages on an iPhone to a voiceover saying: "You never know which part of the Internet you'll need. The 'do you need sun cream' part? The 'what's the quickest way to the airport' part? The 'what about an ocean view room' part? Or the 'can you really afford this' part? Which is why all the parts of the Internet are on the iPhone."
The ad prompted two objections to the ASA, claiming the commercial was misleading. As the device doesn't offer Flash or Java, not all websites can be seen in their entirety, the complaints said.
You're in Easy Mode. If you prefer, you can use XHTML Mode instead. |